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Today NCSoft released their quarterly earnings report, and I was quite frankly surprised by some of the numbers for Guild Wars. For the quarter ending Decemeber 2008, Guild Wars had 5,803,000 activated accounts. This number itself was not so surprising as I recall ArenaNet publicizing passing 5 million units sold. What surprised me though was the rate of growth of new accounts over the past year. Here are the numbers from the report for the past 2 years:
QTR / Accounts
Sep 2006 / 2,447,000
Dec 2006 / 3,122,000
Mar 2007 / 3,555,000
Jun 2007 / 3,917,000
Sep 2007 / 4,500,000
Dec 2007 / 4,878,000
Mar 2008 / 5,159,000
Jun 2008 / 5,377,000
Sep 2008 / 5,589,000
Dec 2008 / 5,803,000
Sep 2006 / 2,447,000
Dec 2006 / 3,122,000
Mar 2007 / 3,555,000
Jun 2007 / 3,917,000
Sep 2007 / 4,500,000
Dec 2007 / 4,878,000
Mar 2008 / 5,159,000
Jun 2008 / 5,377,000
Sep 2008 / 5,589,000
Dec 2008 / 5,803,000
A lot of people lament that Guild Wars is a dead game and that no one is playing, yet the number of newly activated accounts is still growing at a rate of over 200,000 a quarter even after nearly 4 years since being released. Also this week NCSoft also announced layoffs and reorganization in order to streamline operations, with two of the founders of ArenaNet taking charge of the new NCSoft West facilities. Today we see NCSoft stock soar to a 16 month high based on their projected profit outlook. This is especially impressive given the general downturn in the global economy.
All in all I think that NCSoft West and ArenaNet are playing a smart game with their Guild Wars franchise. Yes it looks like Guild Wars 2 won't be out until 2010 at the earliest, but Guild Wars is still alive and kicking, and more importantly still growing. So even though old players do quit the game and move on, there are still new people interested in checking out the game and willing to buy new accounts. This should help tremendously with the launch of Guild Wars 2 when it finally does get released. The key though will be having a polished game, with involving gameplay and content. Hopefully AreaNet has learned lessons from Age of Conan and Warhammer Online about releasing games without sufficiently polished endgame content.



Theres a good chance that HALF of that number are active.