Even Kotaku noted a few days ago that it was great to see an ingame trailer.
Any company can throw money away to make a fantastic looking CGI trailer, but they never really represent what the game is actually like. Actually using ingame material is much more impressive. Personally, I liked the Nightfall trailer a lot more than either the Prophecies or the Factions cinematics, and the new Eye of the North one was just amazing.
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